As a team of 4 student navigating the world of sustainability, we were struck by a frustrating reality: most "Eco-friendly" products were either wrapped in hidden plastic, overpriced, or simply didn't work. We looked at our own cleaning cabinets and saw a sea of single-use plastic that would outlive us all.

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We knew there had to be a better way—one that didn't require compromising on performance or your budget. That’s why we started Klar. We spent countless hours researching plant-based formulas and plastic-free packaging to create essentials that fit a modern, conscious lifestyle.

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We’re not a giant corporation; we’re a small team with a big ambition: to prove that effective cleaning shouldn’t cost the Earth. We’re just beginning our journey to keep millions of bottles out of our oceans, one refill at a time.